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    Marketing

    University of Turku » Turku School of Economics » Department of Marketing and International Business




      
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    • Aledin, Samil
    • Asayesh, Zahra
    • Balo, Bidyut
    • Filipe Agostinho, Rafael
    • Flaig, Alexander
    • Gasparin, Isadora
    • Hakala, Ulla
    • Halinen-Kaila, Aino
    • Hietanen, Lauri
    • Hoffrén, Viljami
    • Horppu, Johanna
    • Hurmerinta, Leila
    • Ibrahim, Naser
    • Jaakkola, Elina
    • Kaate, Ilkka
    • Kauvosaari, Olga
    • Köhler, Outi
    • Kyrö, Jari
    • Leino, Henna
    • Lunden, Anna


      
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    14 of 140
      
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    • Brand Ecosystem Narratives in Cultural Heritage and Tourism Networks  (2017)
    • Branded wellness – Cultural and generational differences in perception of wellness-related products and services  (2017)
    • BRAND HATE through negative word of mouth (NWOM) in social media online communities (Presentation at the 15th Global Brand Conference 2022)  (2022)
    • Branding places: The use of place names in municipality slogans
      (Conference abstract: 27th International Congress of Onomastic Sciences: ICOS 2021)        (2021)
    • Branding the legacy of ‘The Flying Finn’  (2017)

    Last updated on 02/02/2022 01:17:01 AM

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