Customer participation: Conceptual foundations and empirical insights

: Mekhail Mustak, Elina Jaakkola, Aino Halinen

: Jacob Mickelsson, Anu Helkkula

: AMA SERVSIG International Service Research Conference

: 2012

: Search Results Web results Innovative Service Perspectives: Proceedings from the AMA SERVSIG International Service Research Conference, Helsinki, Finland, June 7-9 2012

: 978-952-232-170-1