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    Marketing

    University of Turku » Turku School of Economics » Department of Marketing and International Business




      
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    • Aledin, Samil
    • Asayesh, Zahra
    • Balo, Bidyut
    • Filipe Agostinho, Rafael
    • Flaig, Alexander
    • Gasparin, Isadora
    • Hakala, Ulla
    • Halinen-Kaila, Aino
    • Hietanen, Lauri
    • Hoffrén, Viljami
    • Horppu, Johanna
    • Hurmerinta, Leila
    • Ibrahim, Naser
    • Jaakkola, Elina
    • Kaate, Ilkka
    • Kauvosaari, Olga
    • Köhler, Outi
    • Kyrö, Jari
    • Leino, Henna
    • Lunden, Anna


      
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    15 of 140
      
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    • Branding the legacy of ‘The Flying Finn’  (2016)
    • Brands’ brand equity  (2010)
    • Breaking the Wall - Contextualization in International Business Research with a Mixed-Method Approach (Competitive paper presented at the Annual Meeting of the Academy of International Business, 2016, New Orleans, LA, USA)  (2016)
    • Building corporate brand heritage: towards an operationalisation of the concept  (2016)
    • Building the place brand on the heritage  (2014)

    Last updated on 02/02/2022 01:17:01 AM

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