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    Marketing

    University of Turku » Turku School of Economics » Department of Marketing and International Business


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    Persons
      
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    • Balo, Bidyut
    • Filipe Agostinho, Rafael
    • Gasparin, Isadora
    • Hakala, Ulla
    • Halinen-Kaila, Aino
    • Hietanen, Lauri
    • Hoffrén, Viljami
    • Hurmerinta, Leila
    • Ibrahimi, Arton
    • Jaakkola, Elina
    • Järvinen, Elina
    • Kaate, Ilkka
    • Köhler, Outi
    • Kyrö, Jari
    • Lehto, Sissi
    • Lunden, Anna
    • Luukka, Timo
    • Martola, Timo
    • Mustak, Mekhail
    • Nieminen, Aleksi


    Publications
      
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    • The role and impact of firm's strategic orientations on launch performance: significance of relationship orientation  (2016)
    •   (2013)
    •   (2011)
    •   (2014)
    •   (2014)
    •   (2024)
    •   (2013)
    •   (2010)
    • The role of visioning in business network strategizing  (2023)
    • The spillover effects of co-branding on partner brands’ brand equity  (2010)

    Last updated on 2022-02-02 at 01:17

    UTU Research Portal