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    Marketing

    University of Turku » Turku School of Economics » Department of Marketing and International Business




    Persons
      
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    • Aledin, Samil
    • Asayesh, Zahra
    • Balo, Bidyut
    • Filipe Agostinho, Rafael
    • Flaig, Alexander
    • Gasparin, Isadora
    • Hakala, Ulla
    • Halinen-Kaila, Aino
    • Hietanen, Lauri
    • Hoffrén, Viljami
    • Horppu, Johanna
    • Hurmerinta, Leila
    • Ibrahim, Naser
    • Jaakkola, Elina
    • Kaate, Ilkka
    • Kauvosaari, Olga
    • Köhler, Outi
    • Kyrö, Jari
    • Leino, Henna
    • Lunden, Anna


    Publications
      
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    137 of 140
      
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    • What is marketing? Three defining properties  (2026)
    • What makes customer orientation difficult in radical innovations? – A Systematic Literature Review  (2013)
    • What makes it so difficult? A systematic review on barriers to radical innovation  (2014)
    • What We Read, What We Search: Media Attention and Public Attention Among 193 Countries  (2018)
    • When nature calls: The role of customer toilets in retail stores  (2017)

    Last updated on 02/02/2022 01:17:01 AM

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