Marketing
University of Turku » Turku School of Economics » Department of Marketing and International Business
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- Interactive value formation in inter-organizational relationships: Dynamic interchange between value co-creation, no-creation, and co-destruction (2017)
- Interpersonal interaction in sales meetings (2011)
- Inter-rater agreement for social computing studies (2018)
- Intertwined processes of strategy and knowledge management in micro firms (2017)
- Introducing concepts: stairs of acceptance and project specific reputation score. Exploring public acceptance in three Finnish construction projects via large dataset media-analytics (2023)
- Investigating Triadic Value creation in Reference Networks – Insights from Solution and KIBS-business (2013)
- Is Deepfake Diversity Real? Analyzing the Diversity of Deepfake Avatars (2025)
- "Is more better?": Impact of multiple photos on perception of persona profiles (2018)
- Is there room for a future perspective in business network research?
(Presentation at the 38th Industrial Marketing and Purchasing (IMP) Conference 2022) (2022) - It’s about time - temporal paradigm in internationalization process research (2015)
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