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    Marketing

    University of Turku » Turku School of Economics » Department of Marketing and International Business




    Persons
      
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    1 of 3
      
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    • Aledin, Samil
    • Asayesh, Zahra
    • Balo, Bidyut
    • Filipe Agostinho, Rafael
    • Flaig, Alexander
    • Gasparin, Isadora
    • Hakala, Ulla
    • Halinen-Kaila, Aino
    • Hietanen, Lauri
    • Hoffrén, Viljami
    • Horppu, Johanna
    • Hurmerinta, Leila
    • Ibrahim, Naser
    • Jaakkola, Elina
    • Kaate, Ilkka
    • Kauvosaari, Olga
    • Köhler, Outi
    • Kyrö, Jari
    • Leino, Henna
    • Lunden, Anna


    Publications
      
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    115 of 140
      
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    • The Nature of Customer Portfolios: Towards New Understanding of Firms' Exchange Contexts  (2012)
    • The next phase in servitization: transforming integrated solutions into modular solutions  (2019)
    • The opportunities and limitations of network visioning -- the case of strategizing in a distribution network  (2018)
    • Theory development in servitization through the application of fsQCA and experiments  (2021)
    • The Package Says More Than a Thousand Words : The Effect of Eco‐Labelling and Package Material on Consumer's Purchase Intentions  (2025)

    Last updated on 02/02/2022 01:17:01 AM

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