markkinointi
Yhteystiedot
Henkilöt
Julkaisut
- Miten palvelumuotoilu voi vastata kiertotalouden haasteisiin? (2023)
- Miten verkostoja voi hyödyntää innovaatioiden kaupallistamisessa? (2012)
- Mixed-method case studies in international business research (2011)
- Mixed methods as a research strategy in international business : from simple designs to value added contribution (2012)
- Mixed methods in international business (2010)
- Modeling the New Modalities of Personas : How Do Users' Attributes Influence Their Perceptions and Use of Interactive Personas? (2024)
- Modern Dad, Modern Ad: Testing Cross-Cultural Effects of Fatherhood Depictions on Brand Attitudes and Identification
(Presentation at the 72nd Annual ICA Conference 2022) (2022) - Money laundering as a transnational business phenomenon: a systematic review and future agenda (2023)
- Monimenetelmätutkimus (2020)
- Moving beyond ethical decision-making: a practice-based view to study unethical sales behavior (2019)





