Joni Salminen
Postdoctoral researcher
joni.salminen@utu.fi Rehtorinpellonkatu 3 Turku ORCID identifier: https://orcid.org/0000-0003-3230-0561 |
Areas of expertise
Digital marketing, startups, platforms, personas
Digital marketing, startups, platforms, personas
Research community or research topic
Marketing, Human-Computer Interaction, Technology
Marketing, Human-Computer Interaction, Technology
Biography
I'm interested in personas, online platforms, digital marketing, and technology startups. Always open for collaboration. Contact: joolsa@utu.fi
Publications 
3 of 12
- Next Likely Behavior: Predicting Individual Actions from Aggregate User Behaviors (2021) 2021 Second International Conference on Intelligent Data Science Technologies and Applications (IDSTA) Jansen Bernard J., Jung Soon-Gyo, Robillos Dianne Ramirez, Salminen Joni
(A4 Refereed article in a conference publication ) - Persona Analytics: Implementing Mouse-Tracking for an Interactive Persona System (2021)
- Extended abstracts on human factors in computing systems
(Other publication) - Picturing It!: The Effect of Image Styles on User Perceptions of Personas (2021) Proceedings of ACM Human Factors in Computing Systems (CHI'21) Salminen Joni, Jung Soon-Gyo, Santos João M., Kamel Ahmed Mohamed Sayed, Jansen Bernard J.
(A4 Refereed article in a conference publication ) - Strengths and Weaknesses of Persona Creation Methods: Outlining Guidelines for Novice and Experienced Users and Opportunities for Digital Innovations (2021) The proceedings of the 54th Hawaii International Conference on System Sciences 2021 Jansen Bernard J., Jung Soon-Gyo, Salminen Joni, Guan Kathleen W., Nielsen Lene
(A4 Refereed article in a conference publication ) - Suggestions for Online User Studies: Sharing Experiences from the Use of Four Platforms (2021)
- International Conference on Human-Computer Interaction
(A4 Refereed article in a conference publication ) - Taking Back Control of Social Media Feeds with Take Back Control (2021) 2021 International Conference on INnovations in Intelligent SysTems and Applications (INISTA) Salminen Joni, Corporan Juan, Jung Soon-Gyo, Jansen Bernard J.
(A4 Refereed article in a conference publication ) - The ability of personas: An empirical evaluation of altering incorrect preconceptions about users (2021)
- International Journal of Human-Computer Studies
(A1 Refereed original research article in a scientific journal) - Too few, too many, just right: Creating the necessary number of segments for large online customer populations (2021)
- Electronic Commerce Research and Applications
(A1 Refereed original research article in a scientific journal) - Towards a Measurement Scale of Organizational Readiness for Personas (Extended Abstract) (2021)
- Extended abstracts on human factors in computing systems
(Other publication) - A Literature Review of Quantitative Persona Creation (2020) Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems Joni Salminen, Kathleen Guan, Soon-Gyo Jung, Shammur A. Chowdhury, Bernard J. Jansen
(A4 Refereed article in a conference publication )
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