Joni Salminen
Postdoctoral researcher
joni.salminen@utu.fi Rehtorinpellonkatu 3 Turku ORCID identifier: https://orcid.org/0000-0003-3230-0561 |
Areas of expertise
Digital marketing, startups, platforms, personas
Digital marketing, startups, platforms, personas
Research community or research topic
Marketing, Human-Computer Interaction, Technology
Marketing, Human-Computer Interaction, Technology
Biography
I'm interested in personas, online platforms, digital marketing, and technology startups. Always open for collaboration. Contact: joolsa@utu.fi
Publications 
1 of 12
- How Do Users Perceive Deepfake Personas? Investigating the Deepfake User Perception and Its Implications for Human-Computer Interaction (2023) CHItaly '23: Proceedings of the 15th Biannual Conference of the Italian SIGCHI Chapter Kaate Ilkka, Salminen Joni, Jung Soongyo, Almerekhi Hind, Jansen Bernard James
(A4 Refereed article in a conference publication ) - Is Death Only the Beginning? How People Mourn Artificial Characters in Social Media (2023)
- Games and Culture
(A1 Refereed original research article in a scientific journal) - Can Unhappy Pictures Enhance the Effect of Personas? A User Experiment (2022)
- ACM Transactions on Computer-Human Interaction
(A1 Refereed original research article in a scientific journal) - Creating and detecting fake reviews of online products (2022)
- Journal of Retailing and Consumer Services
(A1 Refereed original research article in a scientific journal) - Do players communicate differently depending on the champion played? Exploring the Proteus effect in League of Legends (2022)
- Technological Forecasting and Social Change
(A1 Refereed original research article in a scientific journal) - How to Create Personas: Three Persona Creation Methodologies with Implications for Practical Employment (2022)
- Pacific Asia Journal of the Association for Information Systems
(A1 Refereed original research article in a scientific journal) - Measuring user interactions with websites: A comparison of two industry standard analytics approaches using data of 86 websites (2022)
- PLoS ONE
(A1 Refereed original research article in a scientific journal) - Optimal advertising for a generalized Vidale-Wolfe response model (2022)
- Electronic Commerce Research
(A1 Refereed original research article in a scientific journal) - Persona preparedness: a survey instrument for measuring the organizational readiness for deploying personas (2022)
- Information Technology and Management
(A1 Refereed original research article in a scientific journal) - Understanding the impact of online customers’ shopping experience on online impulsive buying: A study on two leading E-commerce platforms (2022)
- Journal of Retailing and Consumer Services
(A1 Refereed original research article in a scientific journal)
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