Joni Salminen
Postdoctoral researcher
joni.salminen@utu.fi Rehtorinpellonkatu 3 Turku ORCID identifier: https://orcid.org/0000-0003-3230-0561 |
Areas of expertise
Digital marketing, startups, platforms, personas
Digital marketing, startups, platforms, personas
Research community or research topic
Marketing, Human-Computer Interaction, Technology
Marketing, Human-Computer Interaction, Technology
Biography
I'm interested in personas, online platforms, digital marketing, and technology startups. Always open for collaboration. Contact: joolsa@utu.fi
Publications 
1 of 6
- How Do Users Perceive Deepfake Personas? Investigating the Deepfake User Perception and Its Implications for Human-Computer Interaction (2023) CHItaly '23: Proceedings of the 15th Biannual Conference of the Italian SIGCHI Chapter Kaate Ilkka, Salminen Joni, Jung Soongyo, Almerekhi Hind, Jansen Bernard James
(A4 Refereed article in a conference publication ) - Is Death Only the Beginning? How People Mourn Artificial Characters in Social Media (2023)
- Games and Culture
(A1 Refereed original research article in a scientific journal) - Can Unhappy Pictures Enhance the Effect of Personas? A User Experiment (2022)
- ACM Transactions on Computer-Human Interaction
(A1 Refereed original research article in a scientific journal) - Creating and detecting fake reviews of online products (2022)
- Journal of Retailing and Consumer Services
(A1 Refereed original research article in a scientific journal) - Do players communicate differently depending on the champion played? Exploring the Proteus effect in League of Legends (2022)
- Technological Forecasting and Social Change
(A1 Refereed original research article in a scientific journal) - How to Create Personas: Three Persona Creation Methodologies with Implications for Practical Employment (2022)
- Pacific Asia Journal of the Association for Information Systems
(A1 Refereed original research article in a scientific journal) - Measuring user interactions with websites: A comparison of two industry standard analytics approaches using data of 86 websites (2022)
- PLoS ONE
(A1 Refereed original research article in a scientific journal) - Optimal advertising for a generalized Vidale-Wolfe response model (2022)
- Electronic Commerce Research
(A1 Refereed original research article in a scientific journal) - Persona preparedness: a survey instrument for measuring the organizational readiness for deploying personas (2022)
- Information Technology and Management
(A1 Refereed original research article in a scientific journal) - Understanding the impact of online customers’ shopping experience on online impulsive buying: A study on two leading E-commerce platforms (2022)
- Journal of Retailing and Consumer Services
(A1 Refereed original research article in a scientific journal) - Using artificially generated pictures in customer-facing systems: an evaluation study with data-driven personas (2022)
- Behaviour and Information Technology
(A1 Refereed original research article in a scientific journal) - Which message? Which channel? Which customer? Exploring response rates in multi-channel marketing using short-form advertising (2022)
- Data and Information Management
(A1 Refereed original research article in a scientific journal) - Who is in the sample? An analysis of real and surrogate users as participants in user study research in the information technology fields (2022)
- PeerJ Computer Science
(A2 Refereed review article in a scientific journal ) - All About the Name: Assigning Demographically Appropriate Names to Data-Driven Entities (2021) Proceedings of the 54th Hawaii International Conference on System Sciences 2021 Jung Soon-Gyo, Salminen Joni, Jansen Bernard J.
(A4 Refereed article in a conference publication ) - A Survey of 15 Years of Data-Driven Persona Development (2021)
- International Journal of Human-Computer Interaction
(A1 Refereed original research article in a scientific journal) - Automatically Mapping Ad Targeting Criteria between Online Ad Platforms (2021) The proceedings of the 54th Hawaii International Conference on System Sciences 2021 Salminen Joni, Jung Soon-Gyo, Jansen Bernard J.
(A4 Refereed article in a conference publication ) - Comparing persona analytics and social media analytics for a user-centric task using eye-tracking and think-aloud (2021) CHItaly 2021: 14th Biannual Conference of the Italian SIGCHI Chapter Salminen Joni, Şengün Sercan, Jung Soon-Gyo, Jansen Bernard
(A4 Refereed article in a conference publication ) - Helping Professionals Select Persona Interview Questions Using Natural Language Processing (2021)
- Lecture Notes in Computer Science
(A4 Refereed article in a conference publication ) - Instilling Knowledge Claims of Personas from 346 Research Articles (2021)
- Extended abstracts on human factors in computing systems
(Other publication) - Manual and automatic methods for user needs detection in requirements engineering: Key concepts and challenges (2021) 2021 International Conference on Electrical, Computer, Communications and Mechatronics Engineering (ICECCME) Salminen Joni., Jung Soon-Gyo, Jansen Bernard J.
(A4 Refereed article in a conference publication )
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