markkinointi
Henkilöt
Julkaisut
- What is marketing? Three defining properties (2026)
- What makes customer orientation difficult in radical innovations? – A Systematic Literature Review (2013)
- What makes it so difficult? A systematic review on barriers to radical innovation (2014)
- What We Read, What We Search: Media Attention and Public Attention Among 193 Countries (2018)
- When nature calls: The role of customer toilets in retail stores (2017)





