A1 Refereed original research article in a scientific journal
Ririchan the “Grantee Gal”: Post-Feminism, Social Media, and the Celebrification of a Female Fraudster in Neoliberal Japan
Authors: Demelius, Yoko; Yoshida, Yutaka
Publisher: Cambridge University Press (CUP)
Publication year: 2025
Article number: e21
Volume: 23
eISSN: 1557-4660
DOI: https://doi.org/10.1017/apj.2025.10024
Publication's open availability at the time of reporting: Open Access
Publication channel's open availability : Open Access publication channel
Web address : https://doi.org/10.1017/apj.2025.10024
Self-archived copy’s web address: https://research.utu.fi/converis/portal/detail/Publication/505561869
This research note explores an iconic female fraudster, who achieved celebrity criminal status with a substantial fanbase, by analyzing her status as an empowering female figure and the sociocultural context in contemporary Japan. In due course, we attempt to fill the notable research gap regarding the phenomenon of a female fraudster becoming a “celebrity criminal” from a post-feminist perspective. By analyzing online and interview materials, this article demonstrates that the highlighted otherness in Young’s “transgressive other” (Young 2007, 2011) is hardly applicable. We shed light on instrumentalized femininity shared among young women challenging the pre-existing normative femininity in contemporary Japan.
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