Managing the Embedded MNC: Exploring the Shared Value Approach

: Johanna Raitis

: Tatiana Kostova, Tunga Kiyak

: Annual Meeting of the Academy of International Business

: 2010

: Proceedings of the Annual Meeting of the Academy of International Business

: Proceedings of the 52nd Annual Meeting of the Academy of International Business: "International Business in Tough Times" Rio de Janeiro, Brazil June 25-29, 2010

: 2078-0435

: https://aib.msu.edu/events/2010/AIB2010ConferenceProceedings.pdf