A1 Refereed original research article in a scientific journal
Networked business model development for emerging technology-based services
Authors: Teea Palo, Jaana Tähtinen
Publisher: Elsevier
Publication year: 2013
Journal: Industrial Marketing Management
Journal name in source: Industrial Marketing Management
Volume: 42
Issue: 5
First page : 773
Last page: 782
Number of pages: 10
ISSN: 0019-8501
DOI: https://doi.org/10.1016/j.indmarman.2013.05.015(external)
Web address : http://api.elsevier.com/content/abstract/scopus_id:84884128468(external)
Abstract
This study examines the development of a networked business model for emerging technology-based services. Few studies explore the development and use of business models, and research on networked business models is particularly scarce. With observation and interview data from a network pilot of technology-based services the study presents the concept of a networked business model as a dynamic device in planning an emerging business in a net of actors. The findings identify phases of business net evolution when business opportunities are identified, created, and potentially exploited and recognize the role of entrepreneurial actors in the development. © 2013 Elsevier Inc.
This study examines the development of a networked business model for emerging technology-based services. Few studies explore the development and use of business models, and research on networked business models is particularly scarce. With observation and interview data from a network pilot of technology-based services the study presents the concept of a networked business model as a dynamic device in planning an emerging business in a net of actors. The findings identify phases of business net evolution when business opportunities are identified, created, and potentially exploited and recognize the role of entrepreneurial actors in the development. © 2013 Elsevier Inc.