A4 Refereed article in a conference publication

Customer participation: Conceptual foundations and empirical insights




AuthorsMekhail Mustak, Elina Jaakkola, Aino Halinen

EditorsJacob Mickelsson, Anu Helkkula

Conference nameAMA SERVSIG International Service Research Conference

Publication year2012

Book title Search Results Web results Innovative Service Perspectives: Proceedings from the AMA SERVSIG International Service Research Conference, Helsinki, Finland, June 7-9 2012

ISBN978-952-232-170-1




Last updated on 2024-26-11 at 11:24