A4 Vertaisarvioitu artikkeli konferenssijulkaisussa
Stating Best Commercialization Method: An Unanswered Question from Scholars and Practitioners
Tekijät: Saheed A. Gbadegeshin
Konferenssin vakiintunut nimi: International Conference on Research, Innovation and Commercialisation
Kustantaja: World Academy of Science, Engineering and Technology
Julkaisuvuosi: 2017
Lehti:: International journal of mechanical, industrial science and engineering
Numero sarjassa: 5
Vuosikerta: 11
Numero: 5
Aloitussivu: 1181
Lopetussivu: 1187
Sivujen määrä: 7
ISSN: 1307-6892
Verkko-osoite: http://waset.org/publications/10007040/stating-best-commercialization-method-an-unanswered-question-from-scholars-and-practitioners
Rinnakkaistallenteen osoite: https://research.utu.fi/converis/portal/detail/Publication/20527898
Commercialization method is a means to make inventions available at the market for final consumption. It is described as an important tool for keeping business enterprises sustainable and improving national economic growth. Thus, there are several scholarly publications on it, either presenting or testing different methods for commercialization. However, young entrepreneurs, technologists and scientists would like to know the best method to commercialize their innovations. Then, this question arises: What is the best commercialization method? To answer the question, a systematic literature review was conducted, and practitioners were interviewed. The literary results revealed that there are many methods but new methods are needed to improve commercialization especially during these times of economic crisis and political uncertainty. Similarly, the empirical results showed there are several methods, but the best method is the one that reduces costs, reduces the risks associated with uncertainty, and improves customer participation and acceptability. Therefore, it was concluded that new commercialization method is essential for today's high technologies and a method was presented.
Ladattava julkaisu This is an electronic reprint of the original article. |