Strategic value at the front end of a radical innovation program

: Martinsuo M

Publisher: Wiley

: 2019

Project Management Journal

: Project Management Journal

: 50

: 4

: 8756-9728

DOI: https://doi.org/10.1177/8756972819853438

: https://researchportal.tuni.fi/en/publications/281b7c4e-2586-4664-838a-ced212fa6c5e

Firms implement radical innovation programs to create strategic value, and ensuring their success may require involving the business network. This paper pursues increased knowledge on strategic value in a radical innovation program and the means to promote readiness for value creation in the business network. A case study was implemented at the front end of a radical innovation program introducing intelligent technologies. The multi-level nature of strategic value is revealed, thereby offering a novel perspective on value-related research. Business, technical, solution, customer, and change readiness are introduced as requirements for implementing strategic value in the business network.