A1 Vertaisarvioitu alkuperäisartikkeli tieteellisessä lehdessä
Strategic value at the front end of a radical innovation program
Tekijät: Martinsuo M
Kustantaja: Wiley
Julkaisuvuosi: 2019
Journal: Project Management Journal
Tietokannassa oleva lehden nimi: Project Management Journal
Vuosikerta: 50
Numero: 4
ISSN: 8756-9728
DOI: https://doi.org/10.1177/8756972819853438
Verkko-osoite: https://researchportal.tuni.fi/en/publications/281b7c4e-2586-4664-838a-ced212fa6c5e
Tiivistelmä
Firms implement radical innovation programs to create strategic value, and ensuring their success may require involving the business network. This paper pursues increased knowledge on strategic value in a radical innovation program and the means to promote readiness for value creation in the business network. A case study was implemented at the front end of a radical innovation program introducing intelligent technologies. The multi-level nature of strategic value is revealed, thereby offering a novel perspective on value-related research. Business, technical, solution, customer, and change readiness are introduced as requirements for implementing strategic value in the business network.
Firms implement radical innovation programs to create strategic value, and ensuring their success may require involving the business network. This paper pursues increased knowledge on strategic value in a radical innovation program and the means to promote readiness for value creation in the business network. A case study was implemented at the front end of a radical innovation program introducing intelligent technologies. The multi-level nature of strategic value is revealed, thereby offering a novel perspective on value-related research. Business, technical, solution, customer, and change readiness are introduced as requirements for implementing strategic value in the business network.