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Uneasy self-promotion and tactics of patience: Finnish MPs' ambivalent feelings about personalised politics on social media




TekijätMannevuo Mona

KustantajaSage Publications

Julkaisuvuosi2023

JournalInternational Journal of Cultural Studies

Tietokannassa oleva lehden nimiINTERNATIONAL JOURNAL OF CULTURAL STUDIES

Lehden akronyymiINT J CULTURAL STUD

Vuosikerta25

Numero6

Sivujen määrä16

ISSN1367-8779

eISSN1460-356X

DOIhttps://doi.org/10.1177/13678779221120028

Rinnakkaistallenteen osoitehttps://research.utu.fi/converis/portal/detail/Publication/176416553


Tiivistelmä
This article examines Finnish politicians' ambivalent attachments to social media - specifically Facebook and Twitter - in candidate-centred, personalised politics. The analysis draws on 20 semi-structured interviews with members of parliament (MPs) to investigate the tactics of adaptation and adjustment politicians develop in a work setting that precludes digital detox. To investigate the MPs' contradictory feelings, the analysis builds on cultural and media theory to contextualise the porous border between the personal and the political that exists on social media. The analysis revolves around four interconnected themes: uneasiness of self-promotion, Facebook's ordinariness, Twitter as a necessary evil, and tactics of patience MPs utilise when they encounter various forms of online harassment. The article suggests that in parliamentary research, social media should be considered an ambivalent social glue that holds things together rather than merely a platform for self-promotion.

Ladattava julkaisu

This is an electronic reprint of the original article.
This reprint may differ from the original in pagination and typographic detail. Please cite the original version.





Last updated on 2024-26-11 at 19:35