A1 Refereed original research article in a scientific journal
Uneasy self-promotion and tactics of patience: Finnish MPs' ambivalent feelings about personalised politics on social media
Authors: Mannevuo Mona
Publisher: Sage Publications
Publication year: 2023
Journal: International Journal of Cultural Studies
Journal name in source: INTERNATIONAL JOURNAL OF CULTURAL STUDIES
Journal acronym: INT J CULTURAL STUD
Volume: 25
Issue: 6
Number of pages: 16
ISSN: 1367-8779
eISSN: 1460-356X
DOI: https://doi.org/10.1177/13678779221120028
Self-archived copy’s web address: https://research.utu.fi/converis/portal/detail/Publication/176416553
This article examines Finnish politicians' ambivalent attachments to social media - specifically Facebook and Twitter - in candidate-centred, personalised politics. The analysis draws on 20 semi-structured interviews with members of parliament (MPs) to investigate the tactics of adaptation and adjustment politicians develop in a work setting that precludes digital detox. To investigate the MPs' contradictory feelings, the analysis builds on cultural and media theory to contextualise the porous border between the personal and the political that exists on social media. The analysis revolves around four interconnected themes: uneasiness of self-promotion, Facebook's ordinariness, Twitter as a necessary evil, and tactics of patience MPs utilise when they encounter various forms of online harassment. The article suggests that in parliamentary research, social media should be considered an ambivalent social glue that holds things together rather than merely a platform for self-promotion.
Downloadable publication This is an electronic reprint of the original article. |