O2 Muu julkaisu
Persona Analytics: Implementing Mouse-Tracking for an Interactive Persona System
Tekijät: Jung Soon-Gyo, Salminen Joni, Jansen Bernard J.
Konferenssin vakiintunut nimi: ACM SIGCHI Conference on Human Factors in Computing Systems
Kustantaja: Association for Computing Machinery
Julkaisuvuosi: 2021
Journal: Extended abstracts on human factors in computing systems
Kokoomateoksen nimi: CHI EA '21: Extended Abstracts of the 2021 CHI Conference on Human Factors in Computing Systems
Tietokannassa oleva lehden nimi: EXTENDED ABSTRACTS OF THE 2021 CHI CONFERENCE ON HUMAN FACTORS IN COMPUTING SYSTEMS (CHI'21)
Sivujen määrä: 8
ISBN: 978-1-4503-8095-9
DOI: https://doi.org/10.1145/3411763.3451773
Verkko-osoite: https://dl.acm.org/doi/10.1145/3411763.3451773
Observing user interactions with interactive persona systems offers important insights for the design and application of such systems. Using an interactive persona system, user behavior and interaction with personas can be tracked with high precision, addressing the scarcity of behavioral persona user studies. In this research, we introduce and evaluate an implementation of persona analytics based on mouse tracking, which offers researchers new possibilities for conducting persona user studies, especially during times when in-person user studies are challenging to carry out.
