Jaana Tähtinen
Prof.
Turku School of Economics, Marketing jaana.tahtinen@utu.fi ORCID identifier: https://orcid.org/0000-0002-5887-7804 |
Areas of expertise
Business-to-Business Marketing; Business relationship dynamics; Network management; Emotions in business; Customer perceived value; Corporate branding, CAM
Business-to-Business Marketing; Business relationship dynamics; Network management; Emotions in business; Customer perceived value; Corporate branding, CAM
Biography
Publications 
4 of 4
- Business relationships facing the end: Why restore them? (2006)
- Journal of Business and Industrial Marketing
(A1 Refereed original research article in a scientific journal) - Managed Formation Process of R&D Networks (2006)
- International Journal of Innovation Management
(A1 Refereed original research article in a scientific journal) - Social networks in the initiation of a high-tech firm's internationalisation (2006)
- International Journal of Entrepreneurship and Innovation Management
(A1 Refereed original research article in a scientific journal) - Retailer use of permission-based mobile advertising (2005) Advances in Electronic Marketing Salo Jari, Tähtinen Jaana
(A3 Refereed book chapter or chapter in a compilation book) - Teaching Business in a Foreign Language. A Framework for Development. (2005)
- Liiketaloudellinen Aikakauskirja
(A1 Refereed original research article in a scientific journal) - Internationalisation at Home. Developing Business Education in a Foreign Language. (2004)
- Journal of Contemporary Business issues
(A1 Refereed original research article in a scientific journal) - A process theory of relationship ending (2002)
- International Journal of Service Industry Management
(A1 Refereed original research article in a scientific journal) - Research on Ending Exchange Relationships. A categorisation, an assessment, and an outlook (2002)
- Marketing Theory
(A1 Refereed original research article in a scientific journal) - The Process of Business Relationship Ending – Its Stages and Actors (2002)
- Journal of Market-Focused Management
(A1 Refereed original research article in a scientific journal) - Beautiful Exit. How to leave your business partner (2000)
- European Journal of Marketing
(A1 Refereed original research article in a scientific journal) - The concept of satisfaction in industrial markets: A contextual perspective and a case study from the software industry (2000)
- Industrial Marketing Management
(A1 Refereed original research article in a scientific journal)
UTU Research Portal