Otto Rosendahl - UTU Research Portal

Otto Rosendahl

- Senior Researcher
- University Teacher
- Research Assistant
- Doctoral Researcher
Marketing (Department of Marketing and International Business)

otto.s.rosendahl@utu.fi

Rehtorinpellonkatu 3

Turku

Phone +358 40 560 7696
Email otsaro@utu.fi

Service-dominant logic
Social systems theory
Value-in-social-context
Market stakeholder theory

Organizer of TSElosophers, an informal discussion group about philosophy of science in Turku School of Economics. I belong to the organizing committee of yearly Luhmann conference.

When the lowest price is not sufficient – Conditions defining the buyer’s value orientation (2015) Otto Rosendahl, Harri Terho
Actively crafting customer value or merely representing a solution?: Linking value-based selling to salesperson performance (2013) Otto Rosendahl