Joni Salminen
Postdoctoral researcher
Digital marketing, startups, platforms, personas
Marketing, Human-Computer Interaction, Technology
I'm interested in personas, online platforms, digital marketing, and technology startups. Always open for collaboration. Contact: joolsa@utu.fi
- Analyzing demographic bias in artificially generated facial pictures
(Extended Abstract) (2020) CHI EA '20: Extended Abstracts of the 2020 CHI Conference on Human Factors in Computing Systems Joni Salminen, Soon-gyo Jung, Shammur Chowdhury, Bernard J. Jansen - Are These Comments Triggering? Predicting Triggers of Toxicity in Online Discussions (2020) The Web Conference 2020: Proceedings of The World Wide Web Conference WWW 2020 Hind Almerekhi, Haewoon Kwak, Joni Salminen, Bernard J. Jansen
- A template for data-driven personas: Analyzing 31 quantitatively oriented persona profiles (2020)
- International Conference on Human-Computer Interaction
- Classifying online corporate reputation with machine learning: a study in the banking domain (2020)
- Internet Research
- Data-Driven Personas for Enhanced User Understanding: Combining Empathy with Rationality for Better Insights to Analytics (2020)
- Data and Information Management
- Designing prototype player personas from a game preference survey
(Extended Abstract) (2020) CHI EA '20: Extended Abstracts of the 2020 CHI Conference on Human Factors in Computing Systems Joni Salminen, Jukka Vahlo, Aki Koponen, Soon-gyo Jung, Shammur A. Chowdhury, Bernard J. Jansen - Developing an online hate classifier for multiple social media platforms (2020)
- Human-Centric Computing and Information Sciences
- Developing Prototype Player Personas from Game Preferences
(Presentation at the ACM Woodstock conference (WOODSTOCK’18)) (2020) Proceedings of ACM Woodstock conference (WOODSTOCK’18). ACM, New York, NY, USA, 2 pages Joni Salminen, Jukka Vahlo, Aki Koponen, Soon gyo Jung, Bernard J. Jansen - Enriching social media personas with personality traits: A deep learning approach using the big five classes (2020)
- International Conference on Human-Computer Interaction
- Explaining data-driven personas to end users (2020)
- CEUR Workshop Proceedings



