D4 Published development or research report or study

Co-creation playbook : Nudges and other behavioral interventions for sustainable mobility in the cities




AuthorsHusso, Satu; Makkonen, Anna; Salo, Paula

Publication year2025

ISBN978-952-02-0231-6

Publication's open availability at the time of reportingOpen Access

Publication channel's open availability Open Access publication channel

Web address https://urn.fi/URN:ISBN:978-952-02-0231-6

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/508763688

Self-archived copy's licenceother license

Self-archived copy's versionPublisher`s PDF


Abstract

The Co-creation Playbook provides practical tools for co-creation of behavioral interventions and nudges, ensuring that the interventions are relevant, accessible to target groups and ethically sound. As an example, it explores interventions that have already been tested to promote public transport and their effectiveness, and describes the co-creation process carried out in the 1.5 Degree City project, funded by the NetZeroCities programme. The Nudge Playbook is based on a literature review, Turku region public transportation survey data, our experiences from co-creation workshops, and information about interventions from Nordic Cities.


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Last updated on 02/02/2026 08:28:56 AM