Other publication
Market shaping motivations in sustainability contexts
(Presentation at the 41st Industrial Marketing and Purchasing (IMP) Conference in Gothenburg, Sweden 2025)
Authors: Flaig, Alexander; Syväri, Mariia; Nordberg-Davies, Sini; Haaja, Eini
Conference name: Industrial Marketing and Purchasing Conference
Publication year: 2025
Publication's open availability at the time of reporting: No Open Access
Publication channel's open availability : No Open Access publication channel
Web address : https://mkon.nu/imp_2025