A4 Refereed article in a conference publication

Explaining data-driven personas to end users




AuthorsSoon Gyo Jung, Joni Salminen, Bernard J. Jansen

EditorsAlison Smith-Renner, Styliani Kleanthous, Brian Lim, Tsvi Kuflik, Simone Stumpf, Jahna Otterbacher, Advait Sarkar, Casey Dugan, Avital Shulner

Conference nameWorkshop on Explainable Smart Systems for Algorithmic Transparency in Emerging Technologies

PublisherCEUR-WS

Publication year2020

JournalCEUR Workshop Proceedings

Book title 2020 Workshop on Explainable Smart Systems for Algorithmic Transparency in Emerging Technologies, ExSS-ATEC 2020

Journal name in sourceCEUR Workshop Proceedings

Series titleCEUR Workshop Proceedings

Volume2582

ISSN1613-0073

Web address http://ceur-ws.org/Vol-2582/

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/48042328


Abstract

Enabled by digital user data and algorithms, persona user interfaces
(UI) are moving to digital formats. However, algorithms and user data,
if left unexplained to end users, might leave data-driven personas
(DDPs) difficult to understand and trust. This is because the data and
the way it is processed are complex and not self-evident, requiring
explanations of the DDP information and UIs. In this research, we
provide a proof of concept for adding transparency to DDP using a real
system UI. Furthermore, we demonstrate ways to add breakdown information
that can help alleviate user stereotyping associated with the use of
personas.


Downloadable publication

This is an electronic reprint of the original article.
This reprint may differ from the original in pagination and typographic detail. Please cite the original version.





Last updated on 2024-26-11 at 10:59