Other publication
Skin in the game : Emotions during the sub-processes of B2B Relationship Recovery.
(A paper presented at the Industrial Marketing and Purchasing Conference (IMP) 2024, Oulu, Finland)
Authors: Fleming, Deidre; Tähtinen, Jaana; Kelliher, Felicity
Conference name: Industrial Marketing and Purchasing Conference
Publication year: 2024
Web address : https://www.oulu.fi/en/events/imp2024