A4 Refereed article in a conference publication

Representing Precarious Work in the Sharing Economy through (De)motivations of Uber Contractors




AuthorsAnne-Marie Tuikka, Abayomi Baiyere, Kai Kimppa

EditorsAndreja Pucihar, Mirjana Kljajić Borštnar, Roger Bons, Juergen Seitz, Helen Cripps, Doroteja Vidmar

Conference nameBled eConference

Publishing placeMaribor, Slovenia

Publication year2019

Book title 32nd Bled eConference Humanizing Technology for a Sustainable Society

First page 897

Last page910

ISBN978-961-286-280-0

DOIhttps://doi.org/10.18690/978-961-286-280-0.47

Web address http://press.um.si/index.php/ump/catalog/book/418

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/40649128


Abstract

The potential contribution of sharing economy to the global
economy is increasing. Despite this, there are unanswered questions
related to corporate social responsibility in the sharing economy. In
this article, we draw from a case study on Uber and its contractors to
understand the precarious work entangled to their relationship in two
contexts. By unpacking the motivating and demotivating dimensions of
this relationship in two context, the United States and Finland, we
explore the underlying phenomenon of precarious work in the context of
sharing economy.


Downloadable publication

This is an electronic reprint of the original article.
This reprint may differ from the original in pagination and typographic detail. Please cite the original version.





Last updated on 2024-26-11 at 15:15