A1 Refereed original research article in a scientific journal

Strategic design of culture for digital transformation




AuthorsButt Aurangzeab, Imran Faisal, Helo Petri, Kantola Jussi

PublisherElsevier Ltd

Publication year2024

JournalLong Range Planning

Journal name in sourceLong Range Planning

Article number102415

Volume57

Issue2

eISSN1873-1872

DOIhttps://doi.org/10.1016/j.lrp.2024.102415

Web address https://doi.org/10.1016/j.lrp.2024.102415

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/387205510


Abstract
Industrial organizations need to take a cultural leap in order to integrate social systems with rapidly evolving digital technologies. Subsequently, aspiration for digital transformation enabled by organizational culture is ubiquitous; however, guidance in the literature on how to refresh the culture in pursuit of digital transformation strategy is underdeveloped. We conducted a diagnostic multi-case study on the organization culture in three globally renowned industrial organizations undergoing digital transformation strategy implementation. Through thematic analysis of qualitative data, we identified cultural artefacts, values in action, and assumptions that industrial organizations should refresh to enable digital transformation. It was found that forerunner industrial organizations’ approach to culture is strategically proactive and thoughtful. Furthermore, their leaders employed culture as a social control system for digital technology adoption. The research findings are summarized as an exploratory framework for the strategic design of culture for the purpose, governance, ecosystem, and organization of sociotechnical systems.

Downloadable publication

This is an electronic reprint of the original article.
This reprint may differ from the original in pagination and typographic detail. Please cite the original version.





Last updated on 2024-26-11 at 12:08