Digitalization
is anticipated to transform the global maritime transportation industry
profoundly, however there is little understanding about what it constitutes of
within the specific context. This phenomenon-based research illustrates the
three-dimensional and multileveled nature of digitalization in global maritime
transportation industry in order to identify the requisite firm level
digitalization capabilities necessary in addressing the anticipated industry
level changes. The findings drawn from qualitative interventionist research
show that the digitalization related organizational capabilities consist of
exploitative skills requisite in realizing the technological enablers, exploitative
and explorative skills in monetizing those enablers, ambidextrous skills in telling
the two different types of technology driven opportunities apart, and most
importantly dynamic capabilities essential for organizational transformation
required within the industry undergoing a shift from relative stability to
notable turbulence.