B3 Vertaisarvioimaton artikkeli konferenssijulkaisussa
Stakeholders and corporate social responsibility in corporate responsibility disclosure
Tekijät: Koskela, Marileena
Toimittaja: Hanna Lakkala, Jarmo Vehmas
Kustannuspaikka: Tampere
Julkaisuvuosi: 2011
Journal: Tutu E-Julkaisuja
Kokoomateoksen nimi: Proceedings of the Conference “Trends and Future of Sustainable Development”
Sarjan nimi: FFRC eBook
Numero sarjassa: 15/2001
Aloitussivu: 349
Lopetussivu: 358
ISBN: 978-952-249-131-2
ISSN: 1797-1322
Verkko-osoite: http://www.utu.fi/fi/yksikot/ffrc/julkaisut/e-tutu/Sivut/2011.aspx
Tiivistelmä
Corporate social responsibility (CSR) consists of the responsibility of economic, social and environmental issues. Companies collect CSR data from the various parts of the company and use it e.g. to publish different types of reports, magazines and webpages. The results presented here are part of an on-going project that focuses on the feasibility and utilisation of CSR information in the anticipatory decision making. Three Finnish companies are used as case studies. The material of this analysis is the sustainability webpages, CSR reports and the press releases. Content analysis is used to find out which stakeholders the case companies mention and under which part of the CSR they are mentioned. Several different stakeholders are mentioned, most often customers, cooperative companies and employees. Top ten stakeholders differ some when comparing the areas of CSR and disclosure type. In the next phase of the project, the analysis will be widened to annual reports, CSR policies and stakeholder magazines. Also, several interviews will be made in order to evaluate the process of dissemination of CSR information inside and outside the company.
Corporate social responsibility (CSR) consists of the responsibility of economic, social and environmental issues. Companies collect CSR data from the various parts of the company and use it e.g. to publish different types of reports, magazines and webpages. The results presented here are part of an on-going project that focuses on the feasibility and utilisation of CSR information in the anticipatory decision making. Three Finnish companies are used as case studies. The material of this analysis is the sustainability webpages, CSR reports and the press releases. Content analysis is used to find out which stakeholders the case companies mention and under which part of the CSR they are mentioned. Several different stakeholders are mentioned, most often customers, cooperative companies and employees. Top ten stakeholders differ some when comparing the areas of CSR and disclosure type. In the next phase of the project, the analysis will be widened to annual reports, CSR policies and stakeholder magazines. Also, several interviews will be made in order to evaluate the process of dissemination of CSR information inside and outside the company.