A4 Vertaisarvioitu artikkeli konferenssijulkaisussa
Business Model Innovation in European SMEs
- Descriptive analysis of quantitative survey and case survey data
Tekijät: Marikka Heikkilä, Harry Bouwman
Toimittaja: Andreja Pucihar, Mirjana Kljajić Borštnar, Pascal Ravesteijn, Juergen Seitz, Roger Bons
Konferenssin vakiintunut nimi: Bled eConference
Julkaisuvuosi: 2018
Kokoomateoksen nimi: The 31th Bled eConference "Digital Transformation: Meeting the Challenges"
Aloitussivu: 543
Lopetussivu: 560
ISBN: 978-961-286-170-4
Verkko-osoite: https://domino.fov.uni-mb.si/proceedings
Rinnakkaistallenteen osoite: https://research.utu.fi/converis/portal/detail/Publication/35752677
In this paper we analyse Business Model Innovation (BMI) in European micro, small and medium sized enterprises (SME). We present descriptive findings from our quantitative survey and qualitative case survey on how SMEs are innovating their Business Models. Our survey indicates that 37% of European SMEs innovate their Business Model. We found some differences in BMI depending on the age and industry sectors. We also describe the changes the SMEs make in differing Business Model components when they are improving their Business Model.
Ladattava julkaisu This is an electronic reprint of the original article. |