Value Co-creation in Re-branding Tourism Destinations - A Case Study from Two Tourism Business Networks

: Lemmetyinen Arja, Lepistö Tanja, Suomi Kati, Nieminen Lenita

: Juho Pesonen, Raija Komppula

: Advances in Tourism Marketing Conference

: 2015

: Tourism engagement: co-creating well-being. Proceedings of the 6th Advances in Tourism Marketing Conference

: 234

: 237

: 4

: 978-952-61-1861-1