Other publication
The name of the place as a carrier of the place heritage – Implications for place branding
Subtitle: Implications for place branding
Authors: Ulla Hakala, Paula Sjöblom, Satu-Päivi Kantola
Publication year: 2014
Web address : http://www.herts.ac.uk/__data/assets/pdf_file/0003/59574/GBC2014-Abstract-Booklet-v5-31March.pdf