A4 Refereed article in a conference publication
Generations go digital: The case of fashion retailing
Authors: Anna-Maija Kohijoki, Heli Marjanen
Editors: Christoph Teller, Xavier Brusset, Herbert Kotzab
Conference name: Colloqium on European Research in Retailing
Publication year: 2018
Book title : Proceedings of the Colloquium on European Research in Retailing (CERR) 2018
First page : 37
Last page: 42
ISBN: 978-1-84469-034-3
Web address : https://cerr.sciencesconf.org/data/pages/FINAL_CERR2018_PROCEEDINGS.pdf
Self-archived copy’s web address: https://research.utu.fi/converis/portal/detail/Publication/31761822
Downloadable publication This is an electronic reprint of the original article. |