A4 Refereed article in a conference publication

The emergence of consumer experience in the transformative consumer journey

Authors: Larissa Carine Braz Becker, Elina Jaakkola

Editors: -

Conference name: SERVSIG Conference

Publishing place: IÉSEG School of Management

Publication year: 2018

Book title : SERVSIG Conference Proceedings 2018 Paris: Opportunities for Services in a Challenging World

First page : 401

Last page: 404

ISBN: 978-2-9516606-3-2

Web address : https://www.ieseg.fr/wp-content/uploads/2018/02/SERVSIG-2018-Proceedings.pdf

Self-archived copy’s web address: https://research.utu.fi/converis/portal/detail/Publication/31407787