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A Study on Country Images, Destination Beliefs and Travel Intentions: A Structural Equation Model Approach




TekijätLindblom Arto, Lindblom Taru, Lehtonen Miikka, Wechtler Heidi

KustantajaJohn Wiley & Sons, Inc.

Julkaisuvuosi2018

JournalInternational Journal of Tourism Research

Vuosikerta20

Numero1

Aloitussivu1

Lopetussivu10

Sivujen määrä10

ISSN1099-2340

eISSN1522-1970

DOIhttps://doi.org/10.1002/jtr.2148

Verkko-osoitehttp://onlinelibrary.wiley.com/doi/10.1002/jtr.2148/full


Tiivistelmä

This study explores how individuals' cognitive and affective country images influence destination beliefs, and how these beliefs are associated with individuals' travel intentions. With the product country image and tourism destination image literature, we develop four hypotheses that are tested using structural equation modeling. We use a sample of 605 Japanese respondents. Our results indicate that the cognitive country image is positively associated with the affective country image. The findings suggest that both the affective and cognitive country images are positively related to the destination beliefs, and the destination beliefs are positively associated with the travel intentions.



Last updated on 2024-26-11 at 22:43