B3 Vertaisarvioimaton artikkeli konferenssijulkaisussa

Crowdsourcing research to mobile consumers? Emerging themes on videographic data collection.




TekijätLauri Pitkänen, Joni Salminen

ToimittajaProf. Dr. V. Banga
Prof. Dr. Kazuaki Maeda

Julkaisuvuosi2012

Kokoomateoksen nimiInternational Conference Proceedings of PSRC

Aloitussivu341

Lopetussivu344

ISBN978-81-922428-1-1


Tiivistelmä

Abstract—We combine two concepts – videography and crowdsourcing – and seek to discover emerging themes that are relevant for crowdsourcing videographic data collection, especially by using mobile phones. In particular, we discuss four emerging themes identified in the literature, namely (1) guidance, (2) quality, (3) incentives, and (4) representations. A conceptual model of emerging themes is created to answer the following questions: How should the researcher guide consumers when crowdsourcing data collection? How can the quality of crowdsourced videographic research data be judged? What motivates consumers to create and collect data for research purposes? And, finally, how should researchers approach the videographic material collected by “crowds”?



Last updated on 2024-26-11 at 21:36