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Online Antagonism of the Alt-Right in the 2016 Election




TekijätHeikkilä Niko

KustantajaEuropean Association for American Studies

Julkaisuvuosi2017

JournalEuropean Journal of American Studies

Lehden akronyymiEJAS

Artikkelin numero5

Vuosikerta12

Numero2

Sivujen määrä22

ISSN1991-9336

eISSN1991-9336

DOIhttps://doi.org/10.4000/ejas.12140

Verkko-osoitehttp://ejas.revues.org/12140

Rinnakkaistallenteen osoitehttps://research.utu.fi/converis/portal/detail/Publication/27225281


Tiivistelmä
Buoyed by the populist campaign of Donald
Trump, the “alt-right,” a loose political movement based around
right-wing ideologies, emerged as an unexpected and highly contentious
actor during the election cycle. The alt-right promoted controversy
through provocative online actions that drew a considerable amount of
media attention. This article focuses on the role of the “alt-right” in
the 2016 election by examining its visual and rhetorical efforts to
engage the political mainstream in relation to the campaigns of Donald
Trump and Hillary Clinton. In particular, the alt-right’s unique style
and internal jargon created notable confusion and also attracted
interest by the media, while its promotional tactics included the use of
social media and Internet memes, through which the movement came to
epitomize online antagonism in the 2016 election.


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Last updated on 2024-26-11 at 13:30