A1 Refereed original research article in a scientific journal

Business Model Implementation within Networked Enterprises: A Case Study on a Finnish Pharmaceutical Project




AuthorsSam Solaimani, Marikka Heikkilä, Harry Bouwman

PublisherJohn Wiley & Sons, Inc

Publication year2018

JournalEuropean Management Journal

Volume15

Issue1

First page 79

Last page96

Number of pages18

ISSN1740-4754

DOIhttps://doi.org/10.1111/emre.12124

Web address http://dx.doi.org/10.1111/emre.12124

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/26531477


Abstract

In many entrepreneurial projects, the concept of the business model (BM) is used to describe a business idea at a high-level and in a holistic way. However, existing literature pays less attention to implementation (or execution) of BM. Implementation becomes more complex when a BM is proposed by or requires a network of collaborating enterprises. The aim of this paper is to provide an approach based on empirical research that supports BM transition from design to implementation. The empirical data used in this paper is based on a case study involving an innovative project in the pharmaceutical sector in Finland. The case analysis demonstrates how a high-level BM needs careful consideration of its operational components from a network perspective to secure both value creation and capture. Drawing on the analysis, six concluding propositions on BM implementation in networked settings are put forward.


Downloadable publication

This is an electronic reprint of the original article.
This reprint may differ from the original in pagination and typographic detail. Please cite the original version.





Last updated on 2024-26-11 at 18:24