A4 Refereed article in a conference publication

Managing customer participation to co-create value in knowledge intensive business services



Authors: Mekhail Mustak, Aino Halinen, Elina Jaakkola

Conference name: AMA SERVSIG International Service Research Conference

Publication year: 2012

Book title : Proceedings from the AMA SERVSIG International Service Research Conference, Helsinki, Finland, June 7-9 2012

ISBN: 978-952-232-170-1

Web address : http://hdl.handle.net/10138/36614




Last updated on 2024-26-11 at 14:12