A Process Model of Organizational Innovation Adoption – A Grounded Analysis of the Pathway from Awareness of Innovation to its Adoption

: A Grounded Analysis of the Pathway from Awareness of Innovation to its Adoption

: Hannu Makkonen, Wesley J. Johnston, Raj Javalgi

: -

: Annual Conference of the European Academy of Management EURAM

: 2014

: 14th Annual Conference of the European Academy of Management EURAM 2014 Valencia

: 978-84-697-0377-9