A4 Refereed article in a conference publication

A Process Model of Organizational Innovation Adoption – A Grounded Analysis of the Pathway from Awareness of Innovation to its Adoption

Subtitle: A Grounded Analysis of the Pathway from Awareness of Innovation to its Adoption

Authors: Hannu Makkonen, Wesley J. Johnston, Raj Javalgi

Editors: -

Conference name: Annual Conference of the European Academy of Management EURAM

Publication year: 2014

Book title : 14th Annual Conference of the European Academy of Management EURAM 2014 Valencia

ISBN: 978-84-697-0377-9