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Determinants of Power in Supplier-Manufacturer Relationships in the Turkish Automotive Industry




TekijätAkpinar Murat, Zettinig Peter

KustantajaTaylor & Francis

Julkaisuvuosi2008

Lehti: Journal of Euromarketing

Vuosikerta17

Numero3-4

Aloitussivu145

Lopetussivu158

eISSN1528-6967

DOIhttps://doi.org/10.1080/10496480802511273

Julkaisun avoimuus kirjaamishetkelläEi avoimesti saatavilla

Julkaisukanavan avoimuus Osittain avoin julkaisukanava


Tiivistelmä

This research analyses relationships between automotive suppliers and original equipment manufacturers in the context of the Turkish automotive industry. By applying a power lens from a suppliers' perspective, a framework is developed that identifies determinants of power distribution in industrial relationships. An empirical test, using secondary data and statistical analysis, confirms significant determining factors that lead to a predominantly weak power position of suppliers in Turkey. This research implies that realising the importance of these determinants can generate a higher degree of power symmetry, which is a precondition for strategic autonomy. The article suggests four potential strategies that may be effective for attaining such objective.



Last updated on 2024-26-11 at 22:56