D2 Article in a professional compilation book
Arktinen toimintaympäristö: Vahvojen ennakoivien trendien vaikutus logistiikkaan, infrastruktuuriin ja elinympäristöön – sekä niihin liittyvät uudet liiketoimintamahdollisuudet Suomessa
Authors: Myllylä Yrjö, Kaivo-oja Jari
Editors: Niskanen Ilpo, Miettinen Anu
Publisher: Thule institute (University of Oulu)
Publishing place: Oulu
Publication year: 2014
Book title : SMARCTIC - A roadmap to a smar Arctic specialiation
First page : 11
Last page: 17
ISBN: 978-952-62-0652-3
Web address : https://issuu.com/hanneleh/docs/smarctic
Self-archived copy’s web address: https://research.utu.fi/converis/portal/detail/Publication/182005897
In the SMARCTIC project, a strong prospective trend approach was applied (SPT /SP trend) in the future analyses of business potential and possibilities of the Arctic environment. A strong prospective trend is synonymous with the mega trend, but it has a more specific scientific definition (see e.g. Toivonen 2004 Myllylä 2008, six in 2008). Mega trends today are characterised by the developments of large development waves. If a phenomenon has a clear pattern and includes regular aspects of development and experts estimate that this phenomena will continue until the date specified for the future, the trend can be seen as a strong prospective trend.
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