A1 Refereed original research article in a scientific journal

Environmental communication for expert audiences - experimenting three approaches




AuthorsJämsä Johanna, Sandström Vilma, Holopainen Jani, Juhola Sirkku, Kalliokoski Tuomo, Korhonen-Kurki Kaisa, Lyytikäinen Veera, Mattila Osmo, Pietikäinen Janna, Soini Katriina

PublisherRoutledge

Publication year2023

JournalApplied Environmental Education and Communication

Journal name in sourceApplied Environmental Education and Communication

Volume22

Issue2

First page 61

Last page75

eISSN1533-0389

DOIhttps://doi.org/10.1080/1533015X.2023.2221461

Web address https://doi.org/10.1080/1533015X.2023.2221461

Self-archived copy’s web addresshttps://research.utu.fi/converis/portal/detail/Publication/180548596


Abstract

We studied three novel approaches in environmental science communication for experts: gamification, virtual reality, and art-based scenario workshops and analyze participants’ perceptions through qualitative interviews and a survey. Four dimensions emerged from the interviews: enjoyment, usability, sociability, and learning that were found to be important for scientific communication. The approaches were perceived as enjoyable and beneficial for creating dialogue. However, the simplification of the information reduced its usability for experts. The approaches were found suitable for understanding other participants’ viewpoints rather than disseminating knowledge about the content. Experts as a target group require special focus in the development of science communication.


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Last updated on 2024-26-11 at 21:47