A1 Refereed original research article in a scientific journal
Paradoxical tensions in exploiting data to implement circular economy in the textile industry
Authors: Luoma Päivi, Penttinen Esko, Tapio Petri, Toppinen Anne
Publisher: Springer
Publication year: 2023
Journal: AMBIO: A Journal of the Human Environment
Journal name in source: AMBIO
Journal acronym: AMBIO
Volume: 52
First page : 1400
Last page: 1413
Number of pages: 14
ISSN: 0044-7447
eISSN: 1654-7209
DOI: https://doi.org/10.1007/s13280-023-01865-w
Web address : https://doi.org/10.1007/s13280-023-01865-w
Self-archived copy’s web address: https://research.utu.fi/converis/portal/detail/Publication/179724103
Increasing utilization of data, enabled by digitalization, constitutes a major driver toward circular economy but is not without potential paradoxical tensions. A two-round disaggregative Delphi study and analysis of the qualitative material generated in it explored these tensions. They were found to cohere around three themes: consumer concurrence, business transparency, and technology relevance. The first theme is connected with consumers' behavior and their perceptions as to data's value, the transparency one involves alignment of business interests and practices with data-driven developments, and the third pertains to the actual environmental impact of digital technologies used to initiate data-driven circular economy. Business decision-making should address both the positive and the negative effects, in both the short and long term. Insight as to these tensions supports discovering how businesses can successfully utilize data in their efforts promoting circular economy within the complex reality of dynamically changing business environments.
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