Perceived health and taste ambivalence in food consumption

: Luomala H, Jokitalo M, Karhu H, Hietaranta-Luoma H-L, Hopia A, Hietamäki S

: 2015

Journal of Consumer Marketing

: 32

: 4

: 290

: 301

: 12

: 0736-3761

DOI: https://doi.org/10.1108/JCM-11-2014-1233