How we like to think and the impact it has on what we end up buying – Segmenting consumers by decision making styles - UTU Research Portal - UTU Research Portal

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How we like to think and the impact it has on what we end up buying – Segmenting consumers by decision making styles

: Segmenting consumers by decision making styles

: Halonen Elina

Publisher: ESOMAR

: 2013

Research World

: October

: http://www.esomar.org/publications-store/research-world-magazine.php

RW October 2013 - How we like to think and the impact it has on what we end up buying.pdf